How to manage Fanpage effectively?
1 / Content is king
An effective Fanpage is a page with articles directed at a specific subject or field. The content of each article must fully meet the following factors: authenticity, meaning, entertainment.
2 / Fanpage must be very friendly
Besides building a Fan community, Fanpage needs to create a connection with the community of friends in the same field through searching, liking and following other pages.
3 / Sharpen images
People look with their eyes first, then listen with their ears. Therefore, all images on Fanpage must be carefully elaborated, beautifully designed and professional. That’s what you respect you and your customers.
4 / Frequent interaction with customers
Responding to customer messages, comments, receiving and quickly responding to all customer requests on the Fanpage will make them get a sense of care, well served. This will help you create sympathy and retain customers.
5 / Insight analysis, optimization
The Facebook Insights feature gives administrators valuable data to capture customer psychology, knowing what content they’re most interested in. From that analysis, you can come up with the most optimal adjustment solutions.